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- Den of Geek Unveils Superheroic SDCC Lineup of Events, Giveaways, and Fan Experiences
Den of Geek Unveils Superheroic SDCC Lineup of Events, Giveaways, and Fan Experiences
John Cena’s PEACEMAKER revs onto the cover of Den of Geek magazine, bundled with a SAKAMOTO DAYS special edition issue that offers exclusive looks at Part 2 of Netflix’s anime phenomenon.
COMIC-CON 2025 ANNOUNCEMENTS!

John Cena’s PEACEMAKER revs onto the cover of Den of Geek magazine, bundled with a SAKAMOTO DAYS special edition issue that offers exclusive looks at Part 2 of Netflix’s anime phenomenon.
Den of Geek to host invite-only parties, including an Avatar: The Last Airbender 20th anniversary bash in partnership with Nickelodeon, a celebrity interview studio, fan meetups, and live charity auctions on eBay Live!
NEW YORK - JULY 21, 2025 - Den of Geek, the leading entertainment media company for pop culture enthusiasts, soars into San Diego Comic-Con for a summer celebration: four full days of parties, events, and activations, a special double issue of its collectible magazine, a commemorative issue celebrating an iconic animated series, and exclusive content from the Den of Geek interview and portrait studio.
John Cena picks up the torch of a freshly-launched DC universe and rides onto the cover of Den of Geek magazine with PEACEMAKER SEASON 2. Show creator and DC Studios co-CEO, James Gunn, and cast Cena, Danielle Brooks, Jennifer Holland, Steve Agee, and Frank Grillo guide fans through the propulsive next chapter of misfit vigilante storytelling.
“Whether dealing with Rocket Raccoon or Superman or Peacemaker, I start with the question, ‘What if this character were real? What would bring them to the place where they are today?'" Gunn reveals. “Superman is an alien from outer space who wants kids and people to like him. That’s why he wears the suit. Peacemaker wants to be cool and instill fear in people, but he’s kind of an idiot.”
And yes, a fresh season of Peacemaker indeed means a fresh opening credits dance sequence.
“We really had to get the opening dance number dialed in. James was very serious about it,” Grillo says.
Adds Agee, “There are so many more people in the cast. Tim Meadows and Frank Grillo and Sol Rodríguez and David Denman. There are so many people. It’s a huge dance number, oh my god.”
Elsewhere, Noah Hawley talks bringing a xenomorph to humanity’s doorstep in ALIEN: EARTH, Sam Reid’s Lestat becomes a rock star in INTERVIEW WITH THE VAMPIRE SEASON 3, The Hunger Games director Francis Lawrence prepares to tread Stephen King’s THE LONG WALK, and readers are treated to stunning imagery from Syd Mead art exhibition “Future Pastime.” Plus, WEDNESDAY SEASON 2 showrunners Alfred Gough and Miles Millar, and stars Luis Guzmán and Hunter Doohan, tease what’s in store for The Addams Family’s return to Nevermore.
“It’s really about exploring that mother-daughter relationship,” Gough says of the second season. “Then on top of that, adding in Morticia’s mother, Hester Frump [Joanna Lumley]. You get three generations of these very determined, very strong-willed, very different women.”
Fans in San Diego’s Gaslamp Quarter can pick up FREE copies from the Den of Geek brand ambassador team. Visit DenofGeek.com/stores to find participating retail locations with Den of Geek magazine.
Special Events
Den of Geek, Nerdist, and Geek and Sundry Present: The Op Games Party Game Game Party
Thursday, July 24 , 4:00 p.m. - 8:00 p.m.
*Invite only: Join us for a totally rad guided tour of party games with drinks, swag, and laughs, as we celebrate over 30 years of making the most bodacious party games in the world! The Op Games is all about creating joy, laughter, and lifetime memories. Celebrating over 30 years as a leader in tabletop games, we are throwing it back to the ‘90s for a party that will do exactly that – an unforgettable night that is guaranteed to keep a smile on your face the entire time. It’s what we do best!

Den of Geek x Nickelodeon: Avatar: The Last Airbender 20th Anniversary Party & Special Edition Magazine
Friday, July 25 - 7:00 p.m. - 10:00 p.m.
*Invite only: Twenty years ago, everything changed when the Fire Nation attacked. Avatar: The Last Airbender is one of the most iconic series in the history of fantasy and animation. Now Nickelodeon and Den of Geek have teamed up to give Aang, Sokka, Katara, and friends the birthday party they deserve. Featuring a special Avatar 20th anniversary collector’s edition issue of Den of Geek magazine and an environment inspired by the bending elements of fire, air, water, and earth, this affair is not to be missed.
Den of Geek & Upper Deck’s SUPER Happy Hour at Mission Brewing
Saturday, July 26 - 6:00 p.m.
*Invite only: Join Den of Geek for its annual community meetup at San Diego’s historic Mission Brewing Downtown. In association with Mission Brewing and Upper Deck, come celebrate the launch of Fleer Brilliants Superman! The first 150 guests receive a FREE Mission x Den of Geek ‘25 Edition Pilsners while supplies last (+21 only). The first 75 attendees will receive a pack of either Fleer Brilliants Superman or Rush of Ikorr courtesy of Upper Deck.
The evening includes a crossover podcast tapping with iHeartradio’s X-Ray Vision and Roddenberry Entertainment’s Does it Fly?, and a special live tapping of POWER-UP hosted by Sam Stone.
Live Charity Auction in Support of BINC
This year’s Comic-Con also finds Den of Geek spearheading a variety of geeky celebrations including the biggest installment yet of the eBay Live “Summer of Superman” charity auction series, with Den of Geek columnist Sam Stone, iHeartRadio’s X-Ray Vision hosts Rosie Knight and Jason Concepcion, and special guests teaming up to auction original DC comics art, benefitting the Book Industry Charitable (BINC) Foundation.
Den of Geek, eBay Live and DC Comics are joining forces for this SUPER auction featuring original artwork from Superman artists, including John Timms, Ryan Sook, Cully Hamner, Dan Jurgens, Kennath Rocafort, Scott Koblish, and more. The auction also features signed and graded Superman comics and vintage Superman collectible bundles courtesy of Crash Media, and a special Superman movie mega bundle courtesy of McFarlane Toys. Plus tune in for signed giveaways with purchase, surprise guests from the DC Universe, and more!
Summer of Superman Charity Auction
Time: Thursday, July 24 - 4:00 p.m. PT
Location: eBay Live at Petco Park Interactive Zone
Our second SDCC livestream takes place on Saturday, July 26 at 4pm PT. Themed as a Godzilla Live Charity Auction, the event features product donations from Super7, Toho x GKids, IDW, Bandai and Shin Godzilla. It’s the best way to get your hands on some unique Godzilla SDCC exclusives even if you can’t attend the show in person.
Godzilla Live Charity Auction
Time: Saturday, July 26 - 4:00 p.m. PT
Location: eBay Live at Petco Park Interactive Zone
“The passion behind Den of Geek’s mission to unite some of the industry’s biggest players in support of comic retailers is truly inspiring,” BINC Foundation CEO Pam French says. “A heartfelt thank you to eBay Live, DC Comics, IDW, and all the incredible artists and creators who donated original art. Your dedication and generosity highlight just how vital it is to uplift and support our community of book and comic people.”
About The Book Industry Charitable (Binc) Foundation
The Book Industry Charitable Foundation is a 501(c)(3) nonprofit organization that coordinates charitable programs to strengthen the bookselling community. Established in 1996, the core program provides assistance to bookstore employees who have a demonstrated financial need arising from severe hardship and/or emergency circumstances. Since its inception, the organization has provided over $11 million in financial assistance and scholarships to more than 10,000 families.
Support for the Foundation’s programs and services come from all sectors of the book and comic industries. BINC’s mission is to strengthen the bookselling and comic shop communities through charitable programs that support employees, owners, and their families. The Foundation was imagined and built by booksellers and proudly continues to be their safety net. It is our vision to be a caring community of book and comic people. Additional information can be found at bincfoundation.org.

Sakamoto Days Special Edition and AR Experience
Bundled with the Den of Geek quarterly magazine is an exclusive special edition, in partnership with Netflix, celebrating the July 14 launch of the eagerly awaited SAKAMOTO DAYS PART 2. The issue offers an in-depth look at the next chapter of Netflix’s anime megahit, including interviews with producer Genki Ito, and voice actors Matthew Mercer (Taro Sakamoto) and Vinnie Hacker (X).
The collectible serves as a gateway to an exciting SAKAMOTO DAYS AR campaign from MediaLife.ai, with fans able to access exclusive browser-based AR experience via a quick scan or tap of NFC-embedded stickers, posters, magazines, and in-store displays available within the Den of Geek Comic Store Network. The AR experience kicks off at San Diego Comic-Con and continues throughout the next month before landing at AnimeNYC on Aug 21-25.
Fans in San Diego’s Gaslamp Quarter can pick up FREE copies from the Den of Geek brand ambassador team.
Den of Geek Studio at SDCC
During Comic-Con weekend, Den of Geek Studio will host interviews and photo portraits at the Hilton Bayfront with the biggest stars attending the convention, with a full editorial, social media, and video production team on hand to capture coverage of Comic-Con from every angle. Follow along on denofgeek.com as well as on YouTube, TikTok, Bluesky, Instagram, and X.
About Den of Geek
By Experts. For Fans. Den of Geek is dedicated to serving the interests of today’s entertainment enthusiast. The brand reaches over 20 million users per month across all platforms and has become known for exclusive high-profile entertainment interviews and deep dives into geek culture. Den of Geek focuses on the hottest movies and TV shows, and explores the latest in games, books, and comics. Our magazine celebrates the buzziest releases on the entertainment calendar with beautiful layouts, exclusive imagery, and in-depth long reads. Den of Geek magazine is available for FREE at over 140 fine retailers in the U.S.
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